Mr. Velu Srinivasan Bhaskaran holds a bachelor’s degree in Commerce from Badruka College of Commerce and learned programming from NIIT. Mr. Velu Srinivasan Bhaskaran started his work as a Programmer developing products for the banking, retail, and road transports industry. He comes with an experience of 32 years working with various companies and projects. Notable achievements being working on the advanced ledger posting system for the Central Bank of India, Retail software for a UK-based company, being part of the team that developed the online bus reservation system for APSRTC, and key member of the POS software developed for concessioners at Changi airport Singapore (Phase-1). 

Was one of the first few to set up a company focused on developing products for the retail industry. He established eRetail Cybertech Pvt. Ltd in 2003 to empower retailers to automate their business. Starting with a team of 4 eRetail is currently 100 plus and developing cutting cloud-based solutions for retailers across the world