Company Description

eRetail Cybertech specializes in providing advanced cloud-based POS billing software tailored for the retail industry. Our solutions cater to businesses ranging from single retail outlets to large chains, ensuring seamless and efficient operations. Whether you run a fine dining restaurant, QSR, supermarket, bookstore, ice cream parlor, fruit and vegetable market, fish and meat store, or wine shop, eRetail has the ideal POS software. Our offerings include Warehouse Management Systems (WMS), POS systems, and backend solutions, with options for both on-premise and cloud-based setups. We recently launched an Android App specifically for the Food & Beverage segment.

Role Description

This is a full-time on-site role in Hyderabad for a Senior Digital Marketing Executive. The Senior Digital Marketing Executive will be responsible for marketing campaigns, communication strategies, social media marketing, content writing, and analytics.

Qualifications

• Marketing and Communication skills
• Social Media Marketing skills
• Web Content Writing skills
• Web Analytics skills
• Experience in digital marketing and advertising
• Strong analytical and problem-solving skills
• Excellent verbal and written communication skills
• Bachelor's degree in Marketing, Communications, or a relevant field
• Experience in the retail industry is a plus

Responsibilities

• Conduct keyword research to identify high-impact keywords and phrases. 
• Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, social media, email, display). 
• Assist the team in developing the overall digital marketing strategy. 
• Maintain the company’s owned media, including websites and social media pages. 
• Manage the creation of relevant and engaging digital content (graphic, video, and written) for publishing on various digital platforms. 
• Execute Google Ads and social media marketing campaigns to generate quality leads. 
• Research market trends, target audiences, competitors, and the end-to-end consumer journey to drive engagement and conversions. 
• Analyze digital marketing analytics reports and share insights with the team to optimize campaigns. 
• Work closely with sales, product, customer support, and other departments. 
• Stay abreast of emerging digital tools and platforms, digital marketing trends, and new technologies, and share insights with the rest of the team. 

Job Description:

Are you a dynamic and ambitious individual eager to kick-start your career in Marketing & Sales? Look no further! We are thrilled to offer a Rewarding Paid Internship that will provide you with hands-on experience and invaluable insights into the world of business.

Locations: #Hyderabad #Delhi #Bangalore

Duration: 3-6 Months

Pre Sales Role-Internship: 

• Identifying the potential customers through Cold Calling, Market Visit
• Generating Funnel Leads & set up Sales Meet
• Help drive business meets/discussions with clients to identify how the company’s software solutions can help customers achieve their business objectives with ease
• Develop a thorough understanding of the Company’s Software Solutions and use the Knowledge to build a core product narrative to create Value Propositions.

Education & Skills Required

• Education: MBA/PGDM Marketing, Graduation in Engineering or equivalent.
• Good Technical Skills and knowledge of Sales CRM will be added advantage.
• Excellent Communication, Writing & Presentation Skills.